THREADLESS: THE DO-FIRST WORK ETHIC
VIDEO TALK BY FOUNDERS
February 2010
Threadless.com is one of those sites that's defined the noughties - tapping into web 2.0, social networking, crowdsourcing etc to deliver a very cool product. Judging by this video founders Jeffrey Kalmikoff and Jake Nickell are refreshingly normal and it all seems quite a laugh.
A DIY approach, taking a lot of risks and enjoying the ride clearly pays dividends and there's much to admire in the business.
THE IMPORTANCE OF PERSONAL PROJECTS
A MISSION FOR 2010
December 2009
The likes of Google's 20% personal projects rule and Stefan Sagmeister's sabbatical year off every seven years (!!!) show that under the right circumstances devoting time to unpaid or personal work can reap dividends both personally and professionally. Left is Right recently started on a number of personal projects, beginning with graphics work based around the music of The Pictish Trail, a part of Fife's Fence Collective. The second was manipulating the photography of Emma Wood for the Plan B Boards work, both in the work section of the site. Update - more of the same here.
LEFT IS RIGHT RELAUNCH
NEW WEBSITE & BRANDING
December 2009
After a Summer of exploring new work and ideas we've finally launched the new site and company branding. As anyone creative knows working on a self-initiated project can be tough with no client input, strict deadlines or guidelines. The process was therefore slow but the end results are very pleasing.
The logo is a very simple and flexible solution that could be used in multiple ways and we look forward to expanding on it and the brand over time.
CITY OF MELBOURNE
RECENT INSPIRATION
December 2009
A huge inspiration behind our new branding - and no doubt a lot of other design work in the world right now - has been the City of Melbourne's rebrand. Created by Jason Little at Landor Associates in Sydney, the logo and brand implementation is bold, flexible and simple, three elements we've tried to maintain in our own design.
Its a rare treat to see such an impressive work tied to public sector / government and used on a such a large scale.